Breaking through with your CFO

Happy Hour Roundtable Event, 6:00 PM – 8:00 PM, December 10, 2018
Savvy Cellar Wine Bar & Wine Shop, 750 West Evelyn Avenue, Mountain View, CA 94041

As a marketing leader, you have many stakeholders within your company that can help or hinder your marketing objectives. We often focus a lot on the CEO/Founder, but experience shows, the CEO/Founder is already a big advocate of Marketing, so much so your role is often to rein them in. The CFO, on the other hand is usually not predestined to be a marketing advocate. The CFO’s job is to be the ultimate pragmatist and demand everything must be measured daily if possible.

Speaker: Andrew Nester, CMO at Nuix
At the core, Andrew connects customers with Nuix by showcasing how their solutions help to solve the most difficult data challenges of today. Andrew oversees an integrated marketing team focused on demand generation, content creation, product & solution marketing, sales and channel partner enablement, event coordination, and public relations. Andrew is a B2B marketing veteran, having spent over 15 years working to bring numerous big data technologies to market.

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Your sponsorship of the Scholarship Fund allows us to help students in need further their education and achieve fulfilling careers in the broad discipline of marketing. We welcome donations from organizations and individuals to continue this important scholarship fund and reach more students.