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May 2008 Monthly Meeting

Reaching the Mobile Marketplace in 2010

Are you prepared for the next communications revolution? In case you haven’t looked recently, we’re quickly approaching the “tipping point” in the mobile internet space. Even though the growing number of mobile users and uses for mobility presents wide-ranging opportunities, it also poses threats to a wide variety of businesses. Today’s leaders in devices, content, networks, applications and services will need to scramble hard to stay on top.

In this thought-provoking and practical NorCal BMA Luncheon presentation by Crimson Consulting’s Steven Lamont, you’ll learn how to adapt the most relevant tools and approaches to reach and capture the mobile audience.

Date/Time:
Wednesday, May 28th
11:30 a.m. to 1:00 p.m.

Location:
David's Restaurant
5151 Stars and Stripes Dr.,
Santa Clara, CA 95054
(408) 986-1666
http://davids-restaurant.com/

For reservations, please call 800-568-5554 or 650-631-4BMA (4262)
REGISTER ONLINE:


Steven Lamont is a former Partner at Accenture and former McKinsey consultant with a 28-year track record of consulting and senior management experience in the telecommunications, high technology, retailing and transportation industries. Prior to becoming an engagement partner with Crimson, Lamont was senior vice president of marketing and sales at NextWave Broadband and held a variety of senior roles at Accenture over an 11-year period. Prior to Accenture, Lamont was corporate director of marketing and CMO for McCaw Cellular Communications where he was responsible for national marketing strategies and field marketing. Before that, he was vice president of passenger marketing for Vancouver, Canada-based Canadian Pacific Air Lines. Lamont began his career at McKinsey and Company where he consulted to senior management in a broad range of international companies. Lamont earned an MBA from Harvard Business School and a B. Sc. in computer sciences from the University of Toronto. In his free time Steven enjoys travel, skiing, and sailing.

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