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Branding Roundtable


Strategies for Effective Branding Online: Leveraging Your Web Presence

Your Web site is only part of building an online presence for your company. Your brand position, your name, your identity all send a message to partners, customers and the media. How do you get this message out? This presentation will review the key strategies in developing an integrated online brand that leverages messaging through blogs, search engine optimization, Adwords, social media and directory listings all sending traffic back to your Web site.


Date/Time:
Wednesday March 3rd
8:30 a.m. to 10:00 a.m.

Location:
Scott's Seafood Restaurant and Grill
855 El Camino Real
Town and Country Shopping Center
(Embarcadero and El Camino)
Palo Alto, CA 94301
(650) 323-1555
Directions

Welcome Non-Members
Free to BMA Members, plus your own breakfast tab.
$15 for non-members, plus your own breakfast tab. (CASH or CHECK ONLY, please)

RSVP:To help the restaurant hostess plan appropriate seating, please RSVP to
Steven Donaldson no later than 5:00 pm on Tuesday, March 2nd.

About Our Speaker:
STEVEN DONALDSON is a principal and co-founder of RadiantBrands a brand creative agency based in the San Francisco area. He has over 20 years experience in building branding programs, developing strategy and creative for technology and consumer brands from start-ups to Fortune 500 firms including Ask Jeeves, Hewlett-Packard, Chevron and Wells Fargo.
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