Tuesday, July 19, 2016
from 8:15 AM to 4:00 PM
1133 Innovation Way
Sunnyvale, CA 94089
Members-only conferences, open only to BMA and ANA members and invited guests, are a complimentary benefit of NorCal BMA membership.
Join us on July 19, 2016 for a members-only conference, brought to you by the BMA/ANA national organizations. The conference brings together top client-side digital marketing professionals and key industry experts to discuss B2B marketing topics. View the agenda online ›
This conference offers inspiring thought leadership from senior marketers who will highlight successful marketing programs that leverage the latest tools and principles of B2B marketing.
Here’s why you should attend this conference:
The speakers: Because this is an event that’s heavily attended by client-side marketers and the client-side perspective is front and center on the agenda.
The networking: There are ample opportunities to meet and network with peers during a session break or any of our organized gatherings.
The content: Following the conference, members will be able to access presentations and written summaries posted to the website.
About this conference:
Today its differentiate or die. It's essential to give your customers good reasons to come to you rather than a rival. Your USP should tap into what customers want and it should be clear and obvious - no-one should have to ask what makes your brand different.
Those marketers who are stepping up their marketing game, who are clearly telling their customers who they are and why they should buy from you, are separating themselves from their competition. The marketing tactics you use do not have to be expensive, they do however, have to be innovative.
By attending this Members Only conference will learn practical insights and tactics that other marketers have successfully used to Get Ahead and Stay Ahead of their competition.
Confirmed Speakers and Panelists:
Brian Bennett, President, STIR LLC
Heather Teskey, Chief Marketing Officer, Hallmark Business Connections
Jodi Navta, Chief Marketing Officer, Coyote
Michelle M. Smith, Vice President, Marketing, O.C. Tanner
Julie Knight, VP, Enterprise Marketing, Zendesk
Katherine Kelly, Director Product Marketing, Zendesk
Attendance is COMPLIMENTARY and only open to ANA/BMA Members. Not a member? Contact us today and learn of this and the many exclusive NorCal BMA member benefits that almost guarantee ROI.