Daniella Sardi joins the board as Director of Memberships

Daniella-SardiWe are pleased to announce that Daniella Sardi joins the NorCal BMA board as Director of Memberships.

Daniella is currently working at TriNet as HR & Benefits Advisor. She is passionate about serving small and medium sized businesses, primary clientele of TriNet, helping them contain costs and improve margins through strategic HR and Large Group Benefits functions. She has consistently amassed praise from clients regarding the quality of her contributions.

Daniella is bringing her utmost professionalism, integrity, energy, self-motivation, ambition to make things happen, and a track record of consistently providing quality results exceeding her clients' expectations, to help our chapter with memberships.

Daniella has a B.A. in Communications from San Jose State and she's currently going through the Lucas College and Graduate School for her MBA through SJSU.

We are in good hands with Daniella and we are looking forward to great things with our membership in the next year.

Welcome, Daniella!

For more information on our entire board, visit our page here.

Return of the Roundtables — New Series Kickoff in April


We are pleased to resume our roundtables -- cozy, small group of marketing professionals (limited to 25 attendees) exploring a specific discipline of the field in an interactive setting, guided by a featured speaker.

NorCal BMA has a history of holding roundtables but this new and improved series is totally revamped. Tanya Salah, our Director of Roundtables, has carefully researched the needs of today's marketers and put together this program to serve...YOU!

When we designed this new program...we listened to your feedback!

Look at some of the features:

  • Happy Hour Setting
  • Discussions around Trending Topics in B2B Marketing/Marketing Strategies Workshops
  • Close to the freeway/Near public transportation/easy parking
  • Convenient, Mountain View venue

You may have asked for one or more of these yourself!

We are planning a series of roundtables on a variety of topics, unleashed roughly once a month. Each roundtable event will have a featured speaker, a specialist in the discipline in focus, who will guide the evening's proceedings.

Prepared presentation will be short, with plenty of time built-in for Q&A. Come prepared with tons of questions to ask, or just take in the discussions for questions that your fellow professionals throw at the gathering.

The first topic is on Social and B2B.

Upcoming topics include:

  • Lead Funnel/Lead Scoring
  • Branding
  • Content Strategy/Content Marketing
  • Account-Based Marketing
  • Big Data/Analytics
  • ...and more!

Our new series will feature not only food for thought, but for the palate as well: appetizers and one drink included with registration. We will meet at Savvy Cellar Wine Bar & Wine Shop, 750 W Evelyn Ave, Mountain View, CA 94041 on select Monday evenings.

The first in our new series will be on Monday, April 18, 6:00-8:00 PM, discussing "Becoming the Influential 1% on Social," led by Richard Bliss, manager of Executive Social Strategy at NetApp.

For more information regarding our kick off event with Richard Bliss on April 18, please click here.

Don't forget--seating is limited to 25 attendees. Once the event is sold out, you can't get tickets at the door, so don't get left out!

Please take a moment to enter your comments and suggestions about this new program so that Tanya and the entire board of NorCal BMA can work on making this program even better!

We are excited!

Ted Kohnen joins the board as Treasurer

TedKohnen-HeadshotWe are pleased to announce that we have a new treasurer on our board, Ted Kohnen.

Ted is Managing Director at the San Francisco Office of Stein IAS. He has been an active BMA member and involved with the New York chapter before moving here last fall.

Ted has a graduate degree in Technology Management from Columbia University; he is a graduate of Dickinson College with a degree in International Business. He has extensive experience in Marketing and Advertising and has been at Stein IAS for over 8 years.

Ted has been the Chief Marketing Officer at Stein IAS for many years and is currently Managing Director there.

Ted takes over from Nancy Chou, who has provided our chapter with exemplary service, most recently as the treasurer, and leaves the books in great shape for Ted.

Welcome Ted - we are delighted to have you join us!

For more information on our entire board, visit our page here.