National Affiliation

Who Is BMA?
BMA is 3,000 business marketing, media, and communications specialists, sharing a common bond of profession and a passion for performance-enhancing information. Members in its twenty-one chapters can be characterized by the broad interests and deep expertise evident in the organization’s extensive article and white paper library.

What Advantages Does National Organization Provide?
The repository for a deep knowledge base, www.marketing.org, posts the results of BMA industry surveys and best-practices studies. In addition, BMA produces conferences, handbooks, seminars, and videos. The monthly magazine, The Business-To-Business Marketer, supplies tips, tricks and cutting-edge thought for today's B2B professional.

Every year, BMA’s national convention provides the chance for its members from across the nation to meet and share insights, information, and camaraderie.

How Does BMA Build the Profession?
Each year, one person is honored with the G.D. Crain Award for lifetime achievement and inducted into the BMA Hall of Fame. And, the W.A. Marsteller Award, co-sponsored by Business Week, recognizes a corporate marketing executive who has shown consistent, zealous support and belief in b-to-b marketing and marketing communications as a critical component in their company’s success. As a member of a national association, you’ll link with these and other recognized professionals.

BMA’s Pro-Comm Award is ranked as one of the advertising industry’s premier award programs, drawing hundreds of entries annually from b-to-b marketing agencies and clients from all around the U.S. and Canada.

BMA holds the best in business-to-business marketing information and resources, attracts the best practitioners, and promotes the best practices in the industry.